Content and editorial specialist with 10+ years of experience in travel and tourism.
I’m a content and editorial specialist with extensive experience creating, shaping and refining content for travel brands and diverse international audiences. My work spans editorial storytelling, brand content and integrated marketing campaigns across web, social, email, digital advertising and print.
I combine strong writing and editing skills with audience insight, strategic thinking and a deep understanding of brand voice to create clear, engaging content that connects with travellers and supports business goals.
“In a former position, Emma was a valued member of my team. This work led me to call upon Emma in her capacity of a freelancer to work on a project with me at Travel + Leisure. Despite the tight turnaround, Emma rose to the occasion, planned, ideated and produced quality original content for global audiences that corresponded well to the brief delivered, while utilising her research skills and extensive travel knowledge. She is creative, professional and organised. I highly recommend Emma for other content projects and look forward to working with her in the future!”
Featured Work
Content writing and editing for Booking.com